Five Stars: The Communication Secrets to Get from Good to Great
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In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences. As the nature of work changes, and technology carries things across the globe in a moment, communication skills become more valuable―not less. Gallo interviews neuroscientists, economists, historians, billionaires, and business leaders of companies like Google, Nike, and Airbnb to show first-hand how they use their words to captivate your imagination and ignite your dreams.
CARMINE GALLO is the bestselling author of Talk Like TED and The Storyteller's Secret. He is an influential communication advisor for the world’s most admired brands: Google, Accenture, Intel, Coca-Cola, Allstate, LinkedIn, and companies that touch our lives every day. As a popular keynote speaker, Gallo teaches CEOs and leaders to deliver dynamic presentations and share inspiring stories that sell products, grow brands and inspire change. He writes for Forbes.com and Inc.com. Gallo is also an executive education instructor at Harvard University.
In Five Stars, Carmine Gallo, bestselling author of Talk Like TED, breaks down how to apply Aristotle’s formula of persuasion to inspire contemporary audiences.